People on the internet throw the term “red pilled” around a lot. It obviously derives from the film the Matrix. But how should we think about the term and what it means? I discuss in using the examples of the statistics I’ve highlighted about how women initiate around 70% of divorces, doomsday cults, the Matrix, and Plato’s Republic. To be red pilled involves some sort of painful disconnecting from beliefs that have shaped our reality or identity. This is difficult to do, which is why we need to think as much about how we deliver information as what information we are delivering.